Maximiliano Gonzalez Kunz, CEO of Grupo Núcleo, is a businessman born in the city of Mar del Plata, Buenos Aires Province, Argentina.
Business profile – Maximiliano Gonzalez Kunz
His business career began in 1996, the year he founded Grupo Núcleo, a company with Argentine capital based in Mar del Plata, specialized in the marketing of technology products, supplies, and accessories with both national and international development.
Currently, the company has more than 200 professional employees, specialists in technology and after-sales service.
The company grew, creating two additional logistics and sales distribution centers in Buenos Aires and Córdoba, which, together with the one in Mar del Plata, allow for national coverage, reaching more than 4,000 clients across the country. In addition, the Group has its own technical service and RMA (authorized merchandise return), which allows for faster response times.
Maximiliano Gonzalez Kunz – Entrepreneur
Thanks to the entrepreneurial spirit of Maximiliano Gonzalez Kunz, he founded another company called PCBOX, a manufacturer of tablets, notebooks, high-risk cameras, PCs, and a security line designed for the home.
For both Grupo Núcleo and PCBOX, he developed an e-commerce platform that helped expand territorial reach.
GRUPO SELLERS, the latest venture by Maximiliano Kunz
The latest development was the renewal of the online platform through the microsite GRUPO SELLERS with a new functionality that allows resellers to create their own e-commerce site.
Maximiliano Kunz highlighted the opportunities offered by the new website gruposellers.com. The microsite will be designed for clients and companies who will be able to check their account status, manage their orders, and request RMA and DOA, among other features.
Maximiliano Gonzalez Kunz also emphasized the different ways it can be used, where the reseller may choose to fully manage their online catalog themselves through the application or delegate the entire process to Grupo Sellers, who will handle billing and logistics throughout the national territory.
National projections
On the other hand, starting in March 2017, a meeting will be held in Córdoba with resellers to present the work structure. The goal is to form a distribution hub that will allow for greater expansion, reaching the entire country with offers from all brands. “That’s why we are focused on creating a portfolio full of brands, since within the Group we have the best logistical solution and the ability to grow in the online world through Grupo Sellers,” said Maximiliano Gonzalez Kunz.
In the sales plan developed for next year, highlighted brands include INTEL, MS, LENOVO, HP, LG, EPSON, AMD, WD, and PCBOX, which will reach all customers in the country thanks to the Group’s distribution network.
This new sales system from Grupo Núcleo aims to form a network of online resellers. This will shorten logistics times, increase product accessibility, and improve delivery conditions, ensuring a strong presence across the country.
Primarily, Grupo Sellers will offer convenience and greater flexibility to those resellers who wish to strengthen their business.