Professional Career
Viviana Zocco is an Argentine entrepreneur with over 20 years of strategic and operational business experience in start-ups and global corporate entities.
Zocco has developed a range of platforms aimed at fostering young generations’ engagement with literature and culture. Her ventures include digital libraries for educational institutions, such as Leamos, GrandesLibros, IndieLibros, Bidi, and Dual Language. Her ambition to promote access and equity in education led to the creation of VI-DATEC, a digital education company, and TICMAS, a comprehensive digital learning solution.
A dedicated advocate for gender equality, Viviana leads the Argentina chapter of UPWARD Women, a global network of executive women. Her commitment to this cause focuses on delivering effective, measurable projects to advance women’s equal opportunities in decision-making across both the public and private sectors. In this role, she serves as Co-Chair of the W20 Digital Inclusion Task Force.
A serial entrepreneur, she founded Risk Analysis, later acquired by Standard & Poor’s (featured as a case study by Babson College and published by Harvard Business Review); TKM, a leading Spanish-language entertainment platform; Grupo VI-DA; and VI-DATEC.
Awards
Viviana has received multiple accolades, including the Stevie Award for Female Entrepreneur of the Year (2016), and was named “Woman to Watch Argentina 2017” by Adlatina and Advertising Age. She has served as a LATAM judge for the MIT Inclusive Innovation Challenge and is regularly invited to speak at international forums on the future of education.
Viviana holds a degree in Accounting, studied Business Administration at Darden (Virginia, USA), and earned an MBA from Universidad del CEMA in Buenos Aires, Argentina.